Advertising and Marketing Philippines
“Advertising is the price you pay for unremarkable thinking.”
- Jeff Bezos
Showing posts with label Mobile app. Show all posts
Showing posts with label Mobile app. Show all posts

Oct 24, 2016

New light for SMEs in the Philippines: Transportify to lower logistics costs

Posted By: Patti Salas - Monday, October 24, 2016

Startup logistics provider Transportify is now in the Philippines, giving businesses and even individual consumers a cheaper and more efficient alternative for their on-demand logistics needs saving them valuable amount of resources spent on capital and operational expenditures.

Known as Deliveree in Thailand and Indonesia, Transportify was launched in the Philippine market last July.  It now has 45 people manning its Manila office.  So far, it has more than 2,000 registered accounts in just a few weeks.


With barely three months’ worth of operations in the country, Transportify already has a pool of over 900 driver-partners in Metro Manila. Over time, it hopes to expand its fleet for ground logistics. At present, its fleet includes Sedans, Hatchbacks, MPVs for Economy, and L300s but this will be expanded in the coming months to include more vehicle options such as motorcycles, pickup trucks, and closed vans.


“Through Transportify, we hope to address a pain point that the Philippines shares with Indonesia and Thailand — high logistics costs. From our studies, we found out that logistics account for about 18 percent of operating costs of companies here. With Transportify, we hope to provide a more cost-effective alternative to businesses,” said Tom Kim, International CEO of Deliveree.

Helping small and medium enterprises (SMEs) lower their operating costs in the area of logistics is Transportify’s main objective. As a value proposition, Transportify customers only need to pay for the distance covered by the delivery and extra services required.  

Their rates are as follows:




“About 99 percent of businesses in the Philippines are SMEs and this is where Transportify’s value comes in.  SMEs have very low margins, and by helping lower the logistics costs, we help these small businesses thrive in a very competitive environment,” added Kim.

Unlike traditional couriers, Transportify’s mobile and web app lets you book a driver for same-day delivery requirements. It also accepts pre-scheduled bookings up to two weeks in advance. It also has a live tracking feature so customers can pinpoint the precise location of their driver and the estimated time of arrival at any stage during the delivery.



The company, just like other transportation apps present in the market today, does not own vehicles or physical assets. However, it is an app that connects customers to drivers. It charges drivers a commission of 15% only.

“Since we don’t have to spend for maintenance of these vehicles and salaries of the drivers, we have relatively lower overhead costs. This allows us to provide our customers a service that is cost-efficient and competitive compared to what is already available in the market,” said Kim.
  
Transportify Philippines is powered by Deliveree which was founded in 2014 by Inspire Ventures and Ardent Capital - both well-established venture builders in Southeast Asia. Backed with $2-million seed funding and from its principal shareholders, Transportify continues to expand the business by continuously providing lower logistics costs to SMEsand significantly growing itsarea of service coveragein its current markets.


Download our apps on Google Play or Appstore

Visit our website: www.transportify.com.ph







Sep 21, 2016

Democratizing access to better education: Zookal, a free reviewer mobile app now available in the Philippines

Posted By: Patti Salas - Wednesday, September 21, 2016

A mobile application that digitizes reviewer and learning materials for students is finally available in the Philippines.

Developed by Singapore-based education company Zookal, the app intends to equalize opportunities for Filipino students to pass entrance examinations to universities, and other achievement tests with review materials that can be easily accessed via the mobile phone.

Founded by students in Australia in 2011, Zookal is utilizing mobile technology to help make learning more affordable and accessible to Filipinos, particularly for those without access to resources like review centers, as well as expensive reviewer materials.

The app helps increase the chances of underprivileged members of the society to pass entrance exams by allowing them to review for free just by using their smartphones.

The app, which was launched to the Philippine market recently, already registered over 20,000 downloads in the first two weeks following its release.  At one point, it currently ranks 2nd in the education app rankings in the App Store for iOS devices.  It is also among the most downloaded apps in the Google Play store for devices running on the Android operating system.

“We are very proud to have made an impact in the first two weeks of launch. We have been overwhelmed with positive feedback from our users and we are working very diligently to make improvements to the product. Buying books and going to reviewer centers are not feasible for every single family, so if we can help some families access resources that were previously unavailable to them, then we will strive to do so on as big a scale as possible,” said Jon Tse, Co-Founder, Zookal.

"With the app, we hope to contribute towards attaining the global development goals in education particularly in the Philippines, and increase the chances of Filipinos who cannot afford reviewer services to pass entrance exams and other tests that would help improve their lives for the long term," added Tse.

The app contains a database of over 20,000 practice multiple-choice questions designed for various entrance tests for schools, colleges, and universities like the UPCAT; the National Achievement Test, as well as licensure examinations for professionals, and those wanting to work in government.

To ensure the app has more impact on the user, the developers are working on future updates including explaining to the users why certain answers are correct and others are wrong.  

Zookal is also looking at expanding the content to cover other tests including the NCLEX, IELTS, GMAT, to name a few.

The app simulates the nature of multiple-choice entrance tests, allowing users to swipe through questions and complete quizzes. Upon completing the quizzes, users then earn bonus study tips, which have been compiled by students from the University of the Philippines, as well as teachers from Teach for the Philippines. 

These tips are aimed at instilling effective and healthy study habits to Filipino students so they can improve their study outcomes and enhance their learning experience. 

Examples of practical tips are the following: Take note of the scoring schemes for the tests e.g. UP may deduct for wrong answers; ACET may be time-pressured, so if you do not know the answer skip the item and go back to it if you have extra time; Book a hotel nearby to avoid stress relating to traffic and delays on the day of the exams; Wear comfortable clothes on the day of the exams, among others.

The app also helps make the student psychologically ready for the exams.  Most often, jitters and nerves can also distract the student from answering the test questions correctly. Some testimonials from first users include:

1. ”You can't find an app that can compare to Zookal. Effective, absolutely helpful, and best of all, it's FREE.” - Alexa Doverte

2. “This APP is priceless. Both figuratively and literally. Comprehensive and easy to use!” - Monching Aguinaldo

3. “Zookal App doesn't only help me prepare for a test but also gives useful study tips that find my weak points and gives advice as to where I should improve” - Vana Raye Sabanal

4. “Thumbs up to this super helpful app! Now, I don't have to worry about buying costly reviewers cause it's all here and it's free!” - Faith Fredeluces

5. "This is basically an ALL IN ONE app. Easy to access and you don’t have to download each app, each test. It's all in Zookal app!" - Lia Martinez

The app can be downloaded for free at the Google Play store: (https://play.google.com/store/apps/details?id=com.zookal.zookalsg&hl=en)


For devices not compatible with the iOS and Android operating systems, the app may be directly downloaded at www.zookal.com.ph.








Copyright © 2013 Advertising
and Marketing
Philippines ™ is a registered trademark.

Designed by Templateism . Hosted on Blogger Platform.