Advertising and Marketing Philippines

Aug 17, 2015

Christie India Celebrates Opening of New Expanded Facility in Bangalore

Posted By: Admin - Monday, August 17, 2015

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BANGALORE, India – (August 17, 2015) – Christie®, a global visual technology company, is pleased to announce the opening of its expanded facility in India, which was officially inaugurated at an event attended by customers and business partners in the country, as well as senior members of the Christie management team on August 14.

The reception area of Christie India's new facility
Located in the International Technology Park in Bangalore, a major IT hub in India’s Silicon Valley, the new premises will provide a superior level of service and support to Christie’s clients and partners in India, which clearly reflects Christie’s ongoing commitment to the Indian market, which has seen tremendous growth and potential in recent years.

The reception area of Christie India’s new facility
Occupying over 13,500 square feet, Christie India’s new home is three times larger than its former premises situated within the same industrial park. It hosts a vast area devoted to warehousing, a conference room with full AV facilities, “Inspire, Create, Experience” (I.C.E) showrooms for displaying Christie’s latest technologies and staging live demos, a full-fledged service center, as well as a clean room for performing cleaning and repairs of light engines for cinema projectors. This makes Christie India the first office in the Asia Pacific region to be equipped with a clean room facility.

Among the products on display in the I.C.E showrooms are the Christie® MicroTiles®, Christie® Entero™ HB 67-inch display cubes, Christie Phoenix video wall controllers, Christie FHD552-X HD LCD panels, Christie QuadHD84 LCD panel, and the Christie HD14K-M 3DLP® projectors driven by the Christie Spyder X20 video processor. In addition, Christie’s state-of-the-art digital cinema projectors, crafted and built for entertainment environments, will be available for demonstrations. The showcased products will be refreshed on a regular basis so that customers can experience the latest and most up-to-date visual solutions.

Rajesh Patkar, Deputy General Manager of Christie
India (left) showing guests around the I.C.E. showrooms
“I would like to congratulate Christie India on the official opening of its new and bigger facility. India is one of our key markets in Asia and the new office will help to expand our presence and deepen our synergistic relationships with our local partners and customers in India,” said Lin Yu, vice president, Christie Asia Pacific. “We have seen significant growth in the Indian market and there’s continued strong potential for our full spectrum of comprehensive visual solutions. As a leader with more than 85 years of experience in the visual industry, we are definitely well-prepared to support the growth in the Indian market.”

Projection mapping demonstration in the I.C.E
showroom using two Christie HD14K-M projectors
Michael Bosworth, general manager, Christie India, added, “The opening of our new facility marks a new milestone for Christie in India. It represents our continued and sustained efforts in staying ahead of the competition and constantly meeting the needs of all our customers and partners who have supported us over the years. With the bigger and better facilities for sales, servicing and warehousing, I’m confident that we can provide better response and assistance to all our customers on technical, sales and related issues in a shorter turnaround time.”

Christie has had a strong presence in the Indian market for more than 10 years. Working with its established partner network, Christie India has accomplished a number of firsts in the visual solutions industry. It is the first company to offer 20,000-lumen high-brightness projectors for sale in India, and the first and only company to date to accomplish fixed-installed video mapping projects in the country.

Among its list of widely-acclaimed projects include the Old Fort and Guru Tegh Bahadur Memorial Park in Delhi, the brilliant projection mapping performance on the facades of Jodphur’s renowned Umaid Bhawan Palace, and the deployment of close to 200 Christie Roadster Series projectors for last year’s general elections, which was the largest deployment of Christie projectors for a single event in India to date. Today, Christie India is the leading player in high brightness rental staging market in India.


About Christie®

Christie Digital Systems USA, Inc. is a global visual and audio technologies company and is a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors and complete system displays, Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images. Visit www.christiedigital.com. 


“Christie” is a trademark of Christie Digital Systems USA, Inc., registered in the United States of America and certain other countries. DLP® is a registered trademark of Texas Instruments


For more information contact:
CHAN Tsung Yi
Public Relations Manager
Asia Pacific  
Phone: + 65 6877 8793  
Email: tsungyi.chan@christiedigital.com

ADVERTISING AND MARKETING PHILIPPINES Admin

Advertising and Marketing Philippines is an online Publication that compiles Out Of Box Facts and "Not In The News News" about Philippine Advertising, Marketing, and Media.


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